Under Armour pledges up to $2M for coronavirus relief efforts

Under Armour

By Holden Wilen
March 19, 2020

Under Armour Inc. has pledged $2 million to relief efforts supporting people affected by the novel coronavirus pandemic.

The Baltimore-based sportswear maker announced March 19 that it will donate $1 million to Feeding America, a nonprofit network of 200 food banks and 60,000 food pantries and meal programs. The donation will be focused on reaching cities where Under Armour employees live and work, including Baltimore; San Francisco and Rialto, Calif.; Nashville, Tenn.; Austin, Texas; and Portland, Ore.

A combination of monetary and product donations totaling up to $1 million will also be provided to nonprofit organization Good Sports’ efforts in ensuring youth sport leagues have necessary equipment, footwear and apparel.

Under Armour will also host a 30-day “Healthy at Home” fitness challenge on its MyFitnessPal and MapMyRun mobile apps. The challenge, which will begin on March 23, encourages people to stay healthy and physically active even though they may be stuck at home, in an effort to mitigate the spread of COVID-19.

To learn more, visit Under Armour’s website.

Source: Baltimore Business Journal

Also see: Coverage of GBC Member Companies’ philanthropic responses to COVID-19